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Dr. Maddox is a marketing and advertising professor at The George Washington University and an active consultant. Her expertise includes marketing, advertising, consumer behavior, consumer law, and focus group moderation and training.

She teaches various courses, including Principles of Marketing, Buyer Behavior, several in Advertising, a series of workshops on effective oral communication in business, and a focus group moderators’ workshop. Her success as a teacher stems from her strong ties to the “real world.”

Lynda Maddox served as a consultant to clients including a big-three automaker, a European automaker, a real estate development firm, a direct marketer in the drug, and cosmetics field, several attorneys, and numerous other national and local firms. For these clients, Dr. Maddox has conducted advertising and marketing research, including qualitative and quantitative studies

Dr. Maddox is a past chair of the academic division of the American Advertising Federation and serves on the executive committee. She is also a member of the American Marketing Association and the American Academy of Advertising.

Lynda has published in numerous professional and scholarly journals, including The Journal of Advertising Research, The Journal of Pharmaceutical Marketing, Marketing News, Journalism Quarterly, Business Journal, and Current Issues and Research in Advertising. She has appeared on CNN, CNNfn, Good Morning America, Fox Morning News, and on Channel 8 News talking about her expertise in marketing and advertising. Dr. Maddox was also been quoted in the USA Today, The Christian Science Monitor, Investor’s Business Daily, The Washington Post and other state and local publications.

Dr. Maddox is listed in Who's Who in Advertising, and Who's Who in the East. She holds a bachelor's and master's degree from The Pennsylvania State University and a doctorate from Southern Illinois University.

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